Posted by: kurtsh | May 13, 2024

INFO: Forrester: “Build Your Business Case For Microsoft 365 Copilot” – October 2023

Forrester analyst J.P. Gownder’s October 2023 report, “Build Your Business Case For Microsoft 365 Copilot” helps digital workplace leaders build the business case for adopting M365 Copilot to their CFOs and procurement leaders.

  1. “We predict that Microsoft 365 Copilot will reach 6.9 million US knowledge workers in 2024.
  2. “The break-even point for recuperating your investment is likely low.”
  3. There are risks both to adopting and not adopting Microsoft 365 Copilot.

In addition, he developed a calculator for clients to model their own business case. J.P. forecasted that by the end of 2024, about 6.9 million U.S. knowledge workers will be using M365 Copilot. That equates to roughly 8% of U.S. knowledge workers.

J.P. summarizes his findings in a public blog here:
https://www.forrester.com/blogs/how-to-build-your-business-case-for-microsoft-365-copilot/

His report is available for Forrester clients & subscribers from:
https://www.forrester.com/report/build-your-business-case-for-microsoft-365-copilot/RES180016
(Note: If you are a direct client of mine, contact me & I can get the report to you as a Microsoft-licensed reprint for our managed customers)


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