Let me repeat myself since it apparently hasn’t resonated with everyone:
…y’know that product formerly called Softgrid?
…the application virtualization product that used to cost $200/seat?
…the one Microsoft bought and put into the Microsoft Desktop Optimization Pack for Volume Licensing customers to subscribe to?

It’s FREE to all Terminal Services customers with Software Assurance on their client access licenses.  That’s right.  No charge. No additional licensing. No kidding.

As of September 1st, we made App-V for TS completely FREE to anyone with Windows Server 2008 R2 Remote Desktop Services CALs (formerly known as Terminal Services CALs), and thus folks that had Terminal Services client licenses with Software Assurance (aka "Maintenance" contracts) on them get it free too.

Folks – This is a REALLY HUGE deal. It has so many ramifications:

• LICENSING COST SAVINGS
  It’ll potentially save Terminal Services customers lots of money on licensing App-V
• JUMPSTARTS APP VIRTUALIZATION
  It’ll make it brain dead simple to BEGIN implementations of Application Virtualization that can be extended to desktop/laptop users since the App-V for TS infrastructure is identical to that of desktops
• EMPOWERS TERMINAL SERVICES IMPLEMENTATIONS
  It strengthens existing Terminal Services implementations by eliminating app-to-app or session-to-session conflicts and incompatibilities
• MAKES TERMINAL SERVER IMPLEMENTATIONS SAFER FROM THEIR USERS.
  It makes maintenance & clean up of Terminal Servers so much easier since client & app modifications to the file system & registry are now completely contained
• REDUCES PROFILE MAINTENANCE & LABOR
  It provides isolated application execution environments that are easy to provision, backup, restore, remotely assist, de-provision… all centrally in the datacenter
• PROVIDES A BETTER SOLUTION THAN V.D.I.
  It provides a much more scalable, time-tested, more cost effective, and more maintainable approach to centralized desktop computing than Virtual Desktop Infrastructure

See my previous post for more details.

(I’m still trying to figure out why the mainstream media hasn’t discovered what a ridiculously huge story this is.)